The website is essentially a tool:
- To connect members of the Herbert and associated families to each other;
- To promote membership of the Herbert Family Association and its aims;
- To encourage community interest in the First Fleet, Colonial Australia and Australian history in general;
- To encourage the sharing of family history information;
- To encourage family members to undertake family history research;
- To encourage family members to submit genealogical information to the HFA Archivist for inclusion in the on-line Herbert Family Tree.